We have become the biggest hospitality technology platform in Indonesia. Presently, we have more than 2500 live and exclusive hotels available for bookings on our platform. We are operational in more than 180 cities across Indonesia from Sabang to Maluku and have hosted more than 13 million guests to date since we started our operations in the archipelago in 2018, recording 15x growth.
We started our journey in Indonesia with three cities that include Jakarta, Palembang and Surabaya. It later expanded its footprints across key regions such as Jabodetabek (Jakarta, Bogor, Depok, Tangerang and Bekasi), West Java (Bandung, Karawang, Cirebon) Central Java East Java (Surabaya, Malang, Batu) and Yogyakarta, Sleman and Semarang.
We have a variety of budget and premium hotels on our platform to cater to the diversified requirements of the guests. OYO and OYO Life are mass market brands while OYO Home belongs to our entry midscale segment. Our premium segment includes brands such as Townhouse Oak, Townhouse, Capital O and Collection O. Travel sentiments set to soar in 2023 and the demand for premium accommodation is expected to grow there. We are planning to double our premium hotels, particularly Townhouse Oak and Collection O this year.
As we enter our 5th year of its operations in Indonesia, we plan to cater to the rise in demand by pushing digital transformation for better customer and patron experience, increasing domestic footprints with easily accessible accommodation options and supporting tourism trends such as sustainable tourism; hybrid working and sports tourism.
We are betting big on the revival of business travel in Indonesia and therefore we are looking at increasing our footprints across key business cities such as Jakarta, Tangerang, Surabaya, Bandung and Medan. It has served a record number of 253 corporates in 2022 recording a 237% Y-O-Y growth in 2022.
We have strengthened our unique two-sided technology platform focused on comprehensively addressing the requirements of patron and guests. We have revamped technological products like Co-OYO, which is now equipped to help patrons to design and run their own promotional offers to increase occupancy and support revenue maximisation.
In addition to this, our website and app are constantly evolving to ensure a seamless digital experience. this includes accessibility to our hotels at competitive prices, quality accommodation, ease of use , personalization, and flexibility of our platform. OYO 360 provides a simple two-click platform to enroll patrons on its platform. With a simple review, in a single click – the property will be live in just 30 minutes across all platforms.
Customers can also resolve their queries quickly with our 24*7 chatbot – Yo! Chat.
We are optimistic about the local Indonesian tourism and identifies sustainable tourism, hybrid working trend, and sports tourism as key focus areas to boost its growth plans in the country. We are also aligned with Indonesia Ministry of Tourism and Creative Economy (MoTCE) target of growing the domestic travel to 1.4 billion movements in 2023.
Elaborating more on our growth plans in Indonesia, Ankit Tandon, Global CBO and CEO, SEAME, OYO said “Indonesia is key to our global growth plan and we have embarked on a transformational journey in the country with focus on premium properties. We are looking at forging deep and strong partnership with our patrons in business as well as leisure cities. We are chasing growth with deeper penetration in key cities and continuously expanding our portfolio in order to meet the requirements of our guests. Localisation of products and services to remain at the core of OYO’s operations in Indonesia”.
We also help ensure great experience for customers, with automated tools such as AI chatbots to quickly resolve customer queries, loyalty programs and easy refunds when needed. Owing to these factors, a majority of our customers keep coming back to our platform.
New hotels get access to our large customer base through our app and website, boasting 100mn+ downloads globally. We have recently increased its focus on guest friendly features such as ‘Pay at Hotel’, which provides the flexibility to pay once the guest check-in to the property.